Shipped next day.

Free shipping on orders over €50.

For healthier hair & skin

1 5

2 + 1 | MIX & MATCH POMADES

4,7 | 10.000+ happy customers

Shiny Pomade

Shiny Pomade

€29,95 EUR

€29,95 EUR

Sale Sold out

Taxes included. Shipping calculated at checkout.

Low stock

Free travel bag

Details

Volume: 100 ml
Suitable for: All hair types, from short and straight to full and curly
Texture: Lightweight, fast-absorbing, and fully washable with water
Fragrance: A rich, woody scent
Free from: Parabens and silicones Ingredients: Aqua / Water / Eau, Ceteareth-25, PEG-40 Hydrogenated Castor Oil, PEG-7 Glyceryl Cocoate, PVP, Glycerin, Parfum (Fragrance), Phenoxyethanol, Ethylhexylglycerin, Coumarin, Linalool, CI 42053, Limonene, Alpha-Isomethyl Ionone, Hydroxycitronellal, Hexyl Cinnamal, Cinnamyl Alcohol, CI 19140, CI 17200, CI 42053.

How to use

Application: Warm a fingertip of pomade between your palms until soft and smooth. Start with a small amount and add more if needed. Apply to dry or slightly damp hair for a sleek, polished finish.

Result: Delivers a strong yet flexible hold with a smooth, glossy finish for a sharp, classic look that lasts all day.

Shipping & Returns

Shipping

Free shipping on orders above €50

€3.95 shipping fee on orders below €50 (Netherlands)

€7.95 shipping fee on orders below €50 (Europe)

Delivery time: 1–3 working days within NL

No additional import duties or tariffs within the EU

Returns

We offer 30-day hassle-free returns for store credit or a refund to your original payment method.

Products must be returned unworn, unused, and in original packaging.

View full details

What our customers say

Excellent 4.7/5

based on 50+ verified reviews

Great Pomade

Pomade, Easy to apply, gives strong hold

R

Ruben

Verified customer

Perfect

Great product smells amazing easy to apply

M

Maarten

Verified customer

Very nice products

Very Nice smelling, easy to use, and the paste is not sticky. Easy to wash off.
Beard oil also has a nice smell.

R

Roy

Verified customer

Great product

Great product, easy to use and nice costumer service.

F

Freek

Verified customer

Top product

Top product! Easy to use, keeps my hair in place all day. Definitely recommended!

R

Robert

Verified customer

Nice product

The Shiny is fantastic. It makes your hair look natural, yet it still has good hold.

A

Adis

Verified customer

Great Product

Great product! Good hold and Shiny look, still styleable during the day.

J

Jeffery

Verified customer

Truly satisfied

Finally a shiny pomade with good hold but not greasy. Worth it!

J

James

Verified customer

Man looking at himself in a mirror wearing an unbuttoned white shirt.

Every ingredient refined for perfect hold & gloss

Strong hold & without stiffness – high shine, without grease

Nourishes & protects – with beeswax and apricot oil.

Water-Based & easy to rinse – washes out with just water, leaving no residue behind.

Why choose Essenza Tradizionale?

Other Brands

Non-Toxic ingredients

Plant based

Cheap synthetic scents

Prevent itch & flakes

Dry & damage hair

Frequently asked questions

Will the Shiny Pomade make my hair greasy?

No. The Shiny Pomade is designed to give your hair a refined, natural shine without making it feel overly greasy or heavy. Use a small amount first and add more only if needed.

Is the Shiny Pomade easy to wash out?

Yes. Because it is water-based, it is much easier to rinse out than traditional oil-based pomades. Water-based pomades are commonly chosen because they wash out more easily while still giving hold and shine.

Can I use pomade every day?

Yes, you can use the Shiny Pomade daily. Many people ask whether they should wash product out every day; with a water-based pomade, you can rinse it out more easily at the end of the day without the heavy build-up of oil-based products.

How much Shiny Pomade should I use?

Start with a small fingertip amount, warm it between your palms and apply evenly through towel-dried or dry hair. Add more only where you need extra control. Using too much product can make the hair look heavier than needed.

Can I restyle my hair during the day?

Yes. The Shiny Pomade gives flexible control, so you can comb or adjust your hairstyle during the day without starting over. For more volume, use Sea Salt Spray first and finish with Shiny Pomade.

Which hairstyles is the Shiny Pomade best for?

It works especially well for classic side parts, slick backs, clean medium-length styles and polished everyday looks. It also works well with shorter hair even with sides faded or not. It is made for men who want control, natural shine and a groomed finish without a stiff or crunchy look.

What is the difference between water-based and oil-based pomade?

Oil-based pomades usually give strong hold and shine, but they can be harder to wash out. Water-based pomades are easier to rinse out and are better for men who want a clean styling routine without heavy build-up.

#italiangrooming with @essenzatradizionale